How to write a great tour description

As you already have written your profile bio, the tour description should be a much more easy exercise as it follows the same principles.

Write a personal summary of the tour you are selling and imagine you are writing for your target audience.

  1. The text should minimum be between 1000 - 1500 characters (not words) including spaces. Use Word Count from the Word toolbar or similar.

  2. Your intro text must not surpass 200 characters (including spaces). This text is important. Use these 200 characters to get the customers attention and make them want to keep on reading. Be specific.

  3. Feel free to share some additional facts about the attraction.

  4. Try to envision what information is relevant to the customer. Where will you be going, which exciting elements does the tour include? What can they expect?

  5. Any additional information? Entry fees or other costs? Should the customer prepare in any way? Do they need to wear warm clothes and comfortable walking shoes, or maybe bring an umbrella?

We advise that you write your tour description in Word or a similar text editing tool, as you can save the document for later – before submitting your text using the form below.

Your name *
Your name
Soft, moderate, hard or extreme?
How many hours?
Per group or person?
Category *
Use these 200 characters to get the travellers attention and make them want to keep on reading. Be specific.
Feel free to share some additional facts about the attraction. Try to envision what information is relevant to the customer. Where will you be going, which exciting elements does the tour include? What can they expect?
Any additional information? Entry fees or other costs? Should the customer prepare in any way?